ASK THE RIGHT DISCOVERY CALL QUESTIONS
Sales conversations can be challenging, and you need well-thought-out responses to cover all your bases. Every Monday, we share an AI prompt to help you improve your sales process and drive conversions.
The scenario:
Strategic discovery questions uncover hidden pain points, decision-making processes, and emotional drivers to help you write strong proposals. This prompt generates questions that reveal buying motivations.
The prompt:
You are a senior sales executive at an MSP preparing for a discovery call with the [insert role, e.g., COO] of a [insert industry] company. [Insert reasons the prospect reached out, e.g., resource shortage]. Create a strategic question framework to uncover:
How IT limitations impact growth.
Potential risks like compliance gaps.
IT vendor selection decision process.
How IT support business goals.
Each question should be open-ended, business-focused (not technical), and guide prospects to discuss specific situations and outcomes. Include follow-up question suggestions for each main topic to reveal pain points.