The marketing you're already doing (badly)
Your team sends 500 emails a day. What do the signatures say?
Email signatures are free impressions at the moment of highest attention - when someone is actively engaging with your company. Most MSPs waste them on outdated logos, cluttered contact info, and "sent from my iPhone" disclaimers.
The scenario:
You want to turn email signatures into a consistent marketing touchpoint without being obnoxious about it.
The prompt:
You're redesigning email signatures for your team.
Create a signature strategy that includes:
- Core template (name, title, contact, one differentiator)
- Rotating banner options (case study, event, offer)
- Seasonal variations (awards, certifications, announcements)
- Technical specs (image sizes, mobile rendering)
- Rollout plan (how to deploy consistently)
Design 3 banner variations for the next quarter. Keep the signature under 6 lines of visible text.